Skip to content

Loom for Marketing

The video marketing solution your team needs

Deepen connections with your target audience using video. Record with a few clicks and streamline team collaboration.

Marketer walks through a campaign overview slideshow using Loom
😍😍🙌👍👍😮😍🙌👍

Marketers love Loom

Record your screen to create marketing content that drives user engagement and understanding. Loom is perfect for marketing teams from product to growth to demand generation and more.

Drive product marketing

Engaging videos capture attention, share your product’s story, and amplify your brand voice.

Accelerate campaign timelines

With video, you can share complex marketing concepts easily to push campaigns to the finish line faster.

Scale marketing knowledge

Create videos easily and use them forever. Capture valuable campaign insights and share them with your team.

Thousands of marketing teams use Loom to streamline campaigns and drive KPIs

Features for video marketing

  • Record videos easily

    Present with confidence. Save time with live rewind, trimming, and auto-filler word removal.

  • Call to action

    Supercharge your marketing funnel by adding CTAs to videos, complete with resources and files.

  • Quantify marketing insights

    Analyze who watched your videos and for how long. Monitor CTA performance so you can improve your marketing strategy.

  • Foster authentic engagement

    Viewers can react to your content with time-stamped comments, emojis, and video replies.

  • Share videos anywhere

    Publish marketing messages on web pages with embeds, email, or links. Meet customers where they are.

  • Boost discoverability

    Make videos public so they get indexed by SEO. Audiences can find you when they search online.

Marketing videos that drive action

Drive more leads and improve marketing performance across channels with video.

Boost engagement

Show value in the right context and demonstrate complex use cases. Leads can interact with your content with comments, emojis, and Loom video replies.

Accelerate collaboration

Replace meetings while streamlining the review process. Add context to constructive critique with async video.

Boost productivity by 20%

Centralize and share knowledge

Host your video content on Loom. With Loom, you can choose who can access your videos, whether that’s your customers or your team.

Nurture target audiences

Publish and share relevant content, encourage viewers to interact, and continually build your brand for long-term growth.

Increase visits by 18%

Reduce production costs

Present your value with Loom. Hit record and create 100+ videos for the price of one. Marketing teams can create more videos, reach more people, and increase leads.

Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
Tyson Quick

Tyson QuickCEO, Postclick

Loom, with the little face bubble in the corner, is so powerful. It works so much better than traditional formats, where an audio track runs over animation or a slideshow. Having a real face in the corner adds personality and brings the storytelling to life.
Chris Radtke

Chris RadtkeSr Director of Content Marketing, Braze

Loom allows me to connect more personally with people without having to do 75 different one-on-one calls, which is just impossible at scale.
Katie Burke

Katie BurkeChief People Officer, HubSpot

Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
Tyson Quick

Tyson QuickCEO, Postclick

Loom, with the little face bubble in the corner, is so powerful. It works so much better than traditional formats, where an audio track runs over animation or a slideshow. Having a real face in the corner adds personality and brings the storytelling to life.
Chris Radtke

Chris RadtkeSr Director of Content Marketing, Braze

Put marketing on autopilot

Save time with the Loom AI add-on. Automatically generate titles, video summaries, and messages.

Loom AI videos help teams record 60% faster to streamline video marketing and scale content. Create more videos for multiple target audiences to expand reach and improve KPIs like 1,800 unique page views.

new

Polish your video like a pro

A one-stop-shop for editing, you can edit by trim or transcript with Loom’s editor. Make precise cuts with 50x zoom, or refine your marketing message with different combinations of content.

Explore more ways to use Loom

See All Use Cases