How to Create AI Training Videos using Custom AI Prompts

You have to create a training video, but the clock is ticking, and worry is starting to creep in. You’ve got a ton on your plate—structuring the script, scheduling the recording, and ensuring the video is polished and engaging for your team. The pressure to deliver is mounting, but the time to pull it off is slipping away. That’s where AI tools come in. 

By tapping into a few Artificial Intelligence (AI) tools, you can instantly generate structured content, record quick training materials, and even add real-time captions and transcripts to your training recordings. In minutes, you’ll create polished, high-quality training videos accessible to everyone, regardless of their current skills or work environment. 

Learn how to create AI training videos in six simple steps, using video recording tools like Loom.  

Using AI isn’t just convenient. It’s effective, too. Here are a few examples of when it might be helpful to use AI:

• You want to accelerate content production: If you need to produce content at a high volume or have limited time, AI can drastically speed up content production by automating most aspects, from script drafting to post-production editing. 

• You need to maximize limited resources or time constraints: AI comes to the rescue when you don’t have the time to do everything involved in video creation. AI tools automate tasks like scriptwriting, video editing, and even generating captions and summaries, allowing your team to focus on strategy. 

• You need to enhance accessibility: AI can help if you want to make your training videos accessible to everyone at all times. For example, Loom’s video recording and remote training software generates automated captions and transcripts, making training videos accessible to remote employees working from cafès, people of different abilities, or non-native speakers. 

• You want to keep up with trends: If your industry is fast-paced and trends change every other month, you’ll need to consistently create or update new training materials. AI tools can be helpful here since they adapt quickly and make it easy to revise scripts, update video content, and trim specific sections. 

AI-generated videos make e-learning more interactive, and often come with features that streamline time-consuming tasks like script generation and narrowing down learning goals, including identifying the most important points to cover. Your sales team can then focus on more pressing tasks, increasing productivity and resulting in cost savings. 

Creating a compelling training video doesn't have to be complicated. That’s why you’re using AI in the first place—to simplify and speed up the process. 

Follow these six steps to create AI training videos and deliver engaging, results-driven content. 

Step 1: Define your training goals 

Imagine telling your sales team to "just go sell" without giving them clear instructions or details about customers’ pain points. Sales reps might forge ahead anyway, but they could waste precious time circling back with the product or marketing teams to get answers for their prospects. 

Now, flip that scenario. You give them a well-structured playbook with clear strategies, potential objections, and success stories. Suddenly, they're confident, prepared, and hitting their numbers.

Creating engaging training videos is no different. Without well-defined goals, your AI video training content might lack the depth and clarity to make a real impact.

Take time to define the purpose of each video, what you want learners to achieve, and how you’ll measure success. Here’s how to do it: 

Identify learner needs 

Determine who your audience is and what they need to learn. Are they new employees onboarding, or do experienced staff need to upskill? Maybe there’s a new product feature or safety procedure everyone needs to know.

Tailor the video content to their level of knowledge and learning preferences.

Set SMART goals for the training video 

SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals make it easy to track and evaluate the success of your training. 

For example, “By the end of this 10-minute video, employees will be able to identify three types of data encryption methods and score at least 80% on the accompanying quiz.”

Prioritize key learning outcomes

What are the essential takeaways viewers need to learn from the training videos? Dial in even further to avoid overwhelming learners with too much information or producing modules that meander through too many topics.

Pro tip: Use generative AI tools like ChatGPT to prioritize learning objectives based on the frequency of common questions, industry needs, or even feedback from previous training sessions.

Start by entering your initial list of learning objectives into ChatGPT and ask it to rank them by importance or relevance to your audience. 

For example, if you’re creating a sales training video, your list might include:

• Handling objections

• Building rapport with clients

• Upselling and cross-selling strategies

• Closing deals

• Understanding buyer psychology

• Product knowledge

• Time management in sales

• Prospecting techniques

• Conducting follow-ups

• Using CRM tools 

Next, you’ll need to ask ChatGPT to prioritize the objectives. Here are some queries you can use:

• “Rank these learning objectives based on relevance to sales techniques in 2025”

• “Which of the above objectives are most frequently cited as pain points for sales teams?”

• “Prioritize these outcomes based on common questions in sales training programs.”

• “Based on industry trends, which three of these outcomes are most impactful for improving sales performance?”

Here are the results from entering that last query: 

Don’t stop here—ask ChatGPT to suggest further details, like how much time to allocate to each topic in the video or which objections to tackle. 

For example, you can enter queries like: 

“How much time should I spend on each learning objective based on learner engagement trends?” and “Suggest a time allocation for these top three outcomes in a 20-minute training video.”

Align goals with company metrics 

Tie your video’s goals to broader company metrics to see clear ROI—whether you’re improving productivity, reducing errors, increasing sales, or boosting customer retention. 

For example, if your company aims to improve productivity by 15%, your training video might focus on teaching employees time-saving tools or techniques.

Step 2: Use AI to generate scripts 

AI can eliminate the guesswork in scriptwriting, making the process faster, more efficient, and highly personalized. 

For scriptwriting, you can use tools like Jasper and ChatGPT. 

• ChatGPT: Ideal for generating conversational, human-like scripts quickly

• Jasper AI: Suitable for creating longer, polished scripts with SEO-focused keywords and pre-built templates

Both tools use natural language processing to create detailed content and can adapt the tone and style to match your brand voice, whether formal, friendly, or humorous.

Let’s say you’re using Jasper AI. First, use its “Video Titles” template to create engaging title options for your employee training video. 

Type in what the video is about and the primary keyword, and Jasper will give you multiple title options. 

Similarly, with Jasper AI, you can use pre-designed templates and prompts to generate your video scripts, hooks, and introduction. The more detailed your prompts are, the better results you’ll get.

Once you have your script, fine-tune it to make it more engaging and easier to follow.

• Adjust for tone: While you can signal AI to generate your content in various tones, you’ll still want to tweak the final content so it fully exemplifies your brand and is appropriate for your audience. For example, corporate training might need a formal, professional tone, while onboarding videos for a startup could be more casual.

• Simplify complex ideas: AI tools sometimes produce overly technical or wordy content. Use tools like Grammarly Pro and Hemingway Editor to simplify the language and make the script easier to follow.

• Add personal stories for a human touch: Use storytelling techniques, like real-life scenarios or questions, to make your script more engaging. 

Fine-tuning requires human intervention, so don’t leave this step to AI alone. Get involved in editing the final script to match your objectives and audience.  

Step 3: Record training content in Loom

You’ve got a great script, but how do you transform that into a polished, engaging video without getting overwhelmed by complex recording tools?

Record your content using video training software like Loom to capture a product demo, deliver a lesson, create explainer videos, or narrate slides.

Let’s say you need to walk your team through a new software feature. Instead of creating lengthy documentation, you can quickly record a screen share while narrating the steps. 

With Loom, you can add a voiceover to your recordings while switching between your screen and webcam—or combine both to connect with your audience directly. 

Presenting slides? You can record yourself speaking on camera while flipping through a slide deck. This creates a more personal experience by adding your presence to the material.

Demonstrating software? Share your screen while narrating each action step-by-step, making it easier for viewers to follow along.

Walking through the steps, pausing your narration, or adding a subtle highlight to an important section—these small touches will help you transform your training video into an engaging story that resonates with your audience. 

However, maintaining this flow while recording can be tricky. You can leverage Loom’s pause and resume feature to collect your thoughts, adjust your setup, or take a quick break without starting over.

Pro tip: Use Loom’s drawing tool to highlight, circle, or point out important elements on your screen as you’re recording to draw attention to crucial information.

Maybe you’re training employees on a new CRM. You can record a demo and then use annotations to circle or highlight where to click or input data. This makes the learning process easier to follow, allowing viewers to visually track where their attention should be. 

Plus, since Loom videos are automatically saved to their Loom Library, viewers can easily revisit them anytime for a refresher or to catch up on missed steps. Brief Loom recordings that cover distinct or complementary features of that new CRM can become an accessible series.

Step 4: Utilize AI features for captioning and transcription

You have finally recorded and shared some videos for asynchronous training, and your team is ready to view them. However, some team members are in a bustling office, others work in remote settings without sound, and a few are non-native English speakers. 

Without captions, your training message likely gets lost in the noise—literally. 

According to a recent Verizon and Pulicis survey, as many as 92% of survey participants watched videos without audio, and nearly 50% relied on captions. Captions don’t just help with accessibility—they also improve engagement and retention.

Luckily, once you record your video with Loom, it automatically generates closed captions and precise transcripts, making your message accessible to everyone, no matter where or how they’re watching.

After recording your video, remember to review those AI-generated captions and transcripts for misinterpretation, especially with industry-specific jargon or names. 

Step 5: Accelerate video editing and production with AI

You’ve finally finished creating your training video—great! Still, it’s not quite perfect. There’s a 10-second pause where you lose your train of thought, a couple of “ums” and “ahs,” and a section you now want to remove. 

Traditionally, fixing these issues meant hours of editing or hiring a professional to do the task. 

But today, screen recorder tools like Loom have built-in editing features that make trimming mistakes as easy as editing a document. 

Loom offers the following video editing options: 

• Remove “ums,” “ahs,” and awkward silences

• Stitch together multiple video clips

• Edit by transcript—adjust the transcript directly, and the video updates instantly 

• Provide AI-powered audio cleanup for crisp narration regardless of the background noise

• Trim specific sections using an audio waveform

If you have a key concept that you want your team to focus on, you can also leverage Loom’s Auto Task feature. As you create your training video, Loom AI scans your content and allows you to assign specific tasks at key moments. If you want your team to test a new function or skill in real-time, like in a new CRM, Auto Task can keep them on track throughout the tutorial.

Pro tip: For more advanced editing options, you can use third-party editing and video production tools like Adobe Premiere Pro’s Sensei AI. These tools can analyze your content for pacing, tone, and flow and suggest where to add transitions, animations, or effects that align with your messaging. 

Step 6: Optimize your training videos with AI analytics

After working so diligently on creating your training content, recording the video, and going through the editing process, how do you know it’s hitting the mark? Leverage AI analytics to find out.

With Loom, you can pinpoint which sections your viewers find most engaging and which are causing them to lose interest. Completion rate metrics show how much of the video users watch and also call-to-action conversion. 

When you can see what content works and why, you can use those bits of data to continuously create training videos that hold user attention. Continuously evolve your videos to support the objectives and metrics you established in Step One, so you know the quality of your content is directly translating to exceptional customer experiences and increased sales.

As you step back and review your newly crafted training video, you can almost hear your team's clicks of engagement as they interact with the content. Imagine the boost in motivation and skills they’ll acquire as they grasp formerly complex concepts in a dynamic, easily digestible manner. 

They no longer have to skip through dull moments. The pauses, rewinds, and “I didn’t catch that” are all gone. 

With Loom’s AI capabilities, captions pop up effortlessly, key sections are highlighted automatically, and the content feels personal and tailored just for them. 

Ready to turn training into an immersive learning experience? Transform your training approach with Loom’s AI capabilities.